BTFA Online Course: “Believe, Think, Feel, Act”

BTFA Online Course: “Believe, Think, Feel, Act”

£2400.00

The BTFA Online Course is a 5-week immersive, interactive training experience designed specifically for business coaches.
It equips participants with deeper insights into human behaviour, decision-making, and leadership through the lens of neuroscience, psychology, and practical business application.
 
Total time commitment c.12 hours minimum, 35 hours with reading materials.
 
BFTA process. My Coaching Toolkit

Description :

BTFA Online Course: “Believe, Think, Feel, Act”

The BTFA online course

This BTFA online course  is ideal for coaches committed to advancing their clients’ ability to lead with purpose, clarity, and emotional intelligence, transforming both individual performance and organisational culture.

Process and Systems rely on People to perform. People performance is brain function! 

 

In today’s fast-paced business environment, leaders often face the challenge of making critical decisions and leading change with confidence. A key obstacle many encounter, is the misalignment between their own beliefs, thoughts, and emotions and those of their teams. Left unchecked, this misalignment can stifle engagement, hinder productivity, and derail progress, without anyone realising the root cause.

 

Why follow the BTFA training? 

This course empowers you as a coach to identify these subtle challenges and guide leaders through effective strategies to align their internal dynamics with the collective goals of their teams. By doing so, they will be able to navigate complex decision-making landscapes and lead change more seamlessly. Specifically, the course addresses common leadership struggles, such as establishing alignment to boost team engagement and reduce resistance to change.

 

As a coach, you understand the profound impact misaligned beliefs and emotions can have on a team’s morale, productivity, and connection. The BTFA Online Course will enable you to help your clients unlock the performance potential that comes with a deep understanding of belief systems, thought processes, and emotional responses, key drivers of a high-performance culture.

 

The BTFA™ framework uniquely integrates cutting-edge neuroscience with leadership and emotional intelligence, offering a structured, interactive learning environment that meets the challenges of today’s workplace head-on. This course promises to provide your clients with the tools they need to thrive in a rapidly evolving business landscape.

 

Key Benefits:

  • Interactive, Experiential Learning: Each module includes thought-provoking videos, dynamic simulations, and real-world case studies designed to challenge and refine leadership approaches.
  • Collaborative Community: Engage with fellow participants and instructors during live “office hours” and through an exclusive online forum.
  • Manageable Time Commitment: Approximately 15-20 hours over 5 weeks (3-4 hours per week).
  • Certification of Completion: Earn a BTFA Certificate upon successfully completing the first four modules.
  • Extended Access: Enjoy seven weeks total access to course materials to revisit and deepen learning for two more weeks after the course concludes.
  • Downloads: All weekly course materials (except video’s) and ‘Deep Dive’ documents provided in week 5, can be downloaded for future reference and on-going study.

 

BTFA course breakdown:

  1. Week 1 –Kick off meeting
  2. Believe: Dive into the neuroscience of belief systems, exploring how they shape leadership effectiveness and organisational change.
  3. Week 2 – Think: Understand and reshape cognitive patterns to facilitate improved, agile decision-making.
  4. Week 3 – Feel: Explore the emotional dimensions of leadership and the impact of emotions on high-performance cultures and resistance to change.
  5. Week 4 – Act: Uncover how actions are influenced by beliefs and perceptions, and learn to make more informed, strategic decisions.
  6. Week 5 – Application & Project: Practically apply the BTFA framework in real-world scenarios, solidifying key concepts through the framework provided. Gain access to ‘deep dive’ materials to reinforce your learning journey.

Your weekly schedule: 

  • Video Lessons: Bite size episodes, Everyday-life situations, Story based
  • Branched Scenarios: Explore business cases through decision based interactive simulations
  • Assignments: Videos and articles, Key learning points delivered as ‘rewards’, ‘Deep dive’ downloads
  • Community: Join community, Ask questions, Share your experience, Networking
  • Join live on-line sessions with the instructors and the community

Total time commitment c.12 hours minimum, 35 hours with reading materials. 

 

Participants will earn a BTFA Certificate in their name, upon successful completion of the pre-requiste lessons in the first 4 modules. In the final week you will consider BTFA application.

 
By the end of the BTFA Online Course, you’ll have the tools to help your clients transcend traditional leadership methods. You will embrace a more comprehensive, neuroscience-informed approach to guiding those you help. With the enhanced clarity, alignment, and emotional intelligence your approach will engender, your clients will be guided to lead with greater impact, transforming their organisations, inside out and top down.
 

Dates

January/Februari 2025 session

Virtual face to face sessions: Every Friday from 11:00 to 12:00 UK time

Kick-off meeting: Jan.3rd, 2025

B: Believe. Jan.10th, 2025

T: Think. Jan.17th, 2025

F: Feel. Jan.24th, 2025

A: Act. Jan.31st, 2025

Key lessons review & Submit BTFA application & project ideas. Feb.7th, 2025

February / March 2025 session

Virtual face to face sessions: Every Friday from 14:00 to 15:00 UK time

Kick-off meeting: Feb.7th, 2025

B: Believe. Feb.14th, 2025

T: Think. Feb.21st, 2025

F: Feel. Feb.28th, 2025

A: Act. Mar.7th, 2025

Key lessons review & Submit BTFA application & project ideas. Mar.14th, 2025

March / April 2025 session

Virtual face to face sessions: Every Friday from 11:00 to 12:00 UK time

Kick-off meeting: March 7th, 2025

B: Believe. March 14th, 2025

T: Think. March 21st, 2025

F: Feel. March  28th, 2025

A: Act. April 4th, 2025

Key lessons review & Submit BTFA application & project ideas. April 11th, 2025

 

Testimonials

 

“The BTFA™ course provided a clear, simple model to enhance both my behaviour and communication style, and those of my coaching clients, for better collaboration. The biology content was accessible (even for someone who struggled with science in school), and the course’s structure and pace were ideal. I appreciated the blend of essential and optional reading, with extra resources for deeper learning. Both instructors were superb, friendly, knowledgeable, and professional, with plenty of practical experience, all delivered in a fun, engaging way. It was a fantastic investment, and I highly recommend it!”

KAREN LOWE Fractional CFO ★ NED ★ Executive Coach

 
 

I have just finished the BTFA course and I am AMAZED to what I brought me. I have worked in the Automotive Industry for over 30 years and the industry is always implementing new processes and changes and most of them are not sustainable.

I knew, as HR, we had to involve people in a better way, but there was never time to do this and alsothere was not the understanding of how our brains really work so we never really got it right. BTFA are the final pieces to the puzzle of sustainable change management.

We all have different experiences, which create different beliefs, which create different thoughts and emotions to change. BTFA goes into the science behind this and helps us to understand what needs to be done to help people PROPERLY through the change process.

As David Bovis said “we like change but we don’t like to be changed” and that is the part we keep getting wrong, we do not listen and understand how the people feel to change. Companies say, “we are going to implement this and that and you are going to go along with it”. Some companies do include the people at source, they do look into resistance to change and try to “deal” with it, but most don’t and then they wonder what went wrong.

If you want to get it right, Leaders need to understand how the brain works, and they can do this through BTFA. The results are amazing!

I have started and will continue to integrate ‘The BTFA Way’ into my coaching and consulting – it’s the only way forward.

KAREN MANCINI ★ Coach ★ Consultant ★ HRD  DISC Certified

 

“Navigating the world can often be challenging, and especially so when this involves organisational transformation and helping people to change not only what they do but also how they think about what they do.

The BTFA Model makes neuroscience not only more understandable but, for the busy leader, it has created a heuristic that makes it accessible and usable on a daily basis.

I am fortunate to have been an early adopter of the BTFA model and to have deployed the concept across a global Aerospace company as an integral element of its Lean Operating Model. It was transformative in its impact on developing the human side of our change journey and I have subsequently made it central to the way that I think and work.

I genuinely could not go back to working without the BTFA model and not only recommend it but would urge you to learn and adopt the model as a matter of urgency.”

PHILIP HOLT ★ Coach ★ Consultant ★ SVP OpEx ★Award Winning Author

 

“Understanding how my brain works has been hugely influential in helping me realise why and how I respond to situations, but also why others might be responding in certain ways also. BTFA was clearly explained, I could work at my own pace, the instructors were so keen to help us deeply understand not just the theory but how it can be applied in practice. It’s been impactful in all parts of my life and from a work perspective it’s become an integral part of working with clients to help them navigate situations they’re dealing with.”

VICKI MATTHEWS FCIPD ★  CHRO ★  CPO ★  Consultant ★ Coach ★ Transformation

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